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With the value of college media rights continuing to swell, ESPN and the Big East Conference are...

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With the value of college media rights continuing to swell, ESPN and the Big East Conference are negotiating to extend their media deal, which ends after the 2013 college football season, according to several sources privy to the talks.... ESPN currently pays the Big East an average of $36 million annually as part of a six-year contract for all of its sports. While initial numbers being floated may not be as rich as the ESPN/ACC deal that was struck last spring, it would still mark a major boost for the 16-team conference. Sources indicate the early numbers range from $110 million to $130 million annually, but conference sources describe those figures as a starting point for any negotiation. The initial offer would fall short of the $155 million annual payout the ACC will receive from ESPN in a deal that kicks in this summer. But the bold push by ESPN shows the network wants to lock down college rights in the face of increasing competition.

Read more about the upcoming television/ media rights battle: ESPN, Big East in talks on extension - SportsBusiness Daily | SportsBusiness Journal
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